DeveloperWeek 2020 KEYNOTE: Lessons in Building a Platform: How to Grow & Scale a Commerce Platform

Learn commerce platform principles and best practices from a seasoned expert, covering priorities, strategies, and growth to design a seamless user experience.

Key takeaways
  • Focus on the “hows” of building a platform, rather than just the “whys” and “whats”.
  • It’s crucial to prioritize user needs and listen to their feedback when building a commerce platform.
  • Emphasize the importance of simplicity, transparency, and predictability in a commerce platform.
  • Having a strong vision and strategy in place is crucial for a successful commerce platform.
  • Be prepared to iterate and make changes based on user feedback and platform performance.
  • The ability to adapt to changing market conditions is crucial for the long-term success of a commerce platform.
  • Developing a deep understanding of your target audience and their pain points is essential for building a successful platform.
  • Prioritize the customer’s journey and experience, ensuring it’s seamless and intuitive.
  • Ensure your platform has the ability to scale as the business grows.
  • Continuously iterate and improve the platform to meet evolving customer needs.
  • Don’t underestimate the power of a strong community and partnerships.
  • Emphasize the importance of strong partnerships with key stakeholders and industry experts.
  • Consider partnering with third-party integrators and platform-as-a-service providers to expand the capabilities of the platform.
  • Having a clear plan for maintenance and updates is crucial for keeping the platform secure and stable.
  • Keep your platform up-to-date with the latest security patches and features to stay competitive.