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Netflix Co-CEO and Chief Content Officer Ted Sarandos | Full Interview | Code 2021
Get insights from Netflix Co-CEO and Chief Content Officer Ted Sarandos as he discusses the company's success, content focus, and global expansion in this full interview from Code 2021.
- Ted Sarandos believes that the biggest advantage of Netflix is its ability to focus on content that people can’t live without.
- He thinks that the company’s mix of art and science is what sets it apart from competitors.
- Sarandos emphasizes the importance of making great content that resonates with audiences, rather than worrying about what the competition is doing.
- He notes that the company’s success is not just due to its original content, but also to its ability to acquire and distribute licensed content effectively.
- Sarandos highlights the importance of data in understanding consumer behavior and making informed content decisions.
- He believes that the company’s commitment to transparency and its willingness to take risks has been key to its success.
- Sarandos emphasizes the importance of creating a diverse range of content that appeals to different audiences.
- He notes that the company’s success in the global market has been due to its ability to adapt to different cultural contexts and to create content that resonates with audiences around the world.
- Sarandos believes that the biggest threat to Netflix is not other streaming services, but rather the fragmentation of attention and the increasing competition for consumers’ time and attention.
- He notes that the company is constantly evolving and adapting to changes in the market and consumer behavior.
- Sarandos emphasizes the importance of maintaining a strong brand and a sense of community among Netflix’s subscribers.
- He believes that the company’s success is not just due to its technology and distribution capabilities, but also to its commitment to making great content and to its willingness to take risks.
- Sarandos notes that the company’s focus on original content has been a key factor in its success, and that it plans to continue to invest in original programming in the future.
- He emphasizes the importance of creating a diverse range of original content that appeals to different audiences and that can be enjoyed by people around the world.
- Sarandos believes that the company’s success is not just due to its content, but also to its business model and its ability to manage its finances effectively.
- He notes that the company’s commitment to transparency and its willingness to disclose its financial information has helped to build trust with investors and with consumers.
- Sarandos emphasizes the importance of creating a sustainable business model that can be scaled and that can be maintained over time.
- He believes that the company’s success is not just due to its technology and distribution capabilities, but also to its commitment to making great content and to its willingness to take risks.
- Sarandos notes that the company’s focus on international markets has been a key factor in its success, and that it plans to continue to invest in international content and distribution in the future.
- He emphasizes the importance of creating a diverse range of international content that appeals to different audiences and that can be enjoyed by people around the world.