Reverse pitching

Discover how Join Capital's unique model supports Baltic and Nordic startups with positive impact, through reverse pitching and hands-on guidance, with a focus on deep tech and brand-driven investments.

Key takeaways
  • Reverse pitching is an event where VCs pitch to founders, instead of founders pitching to VCs.
  • Join Capital is a venture studio that can help with go-to-market strategy and team building.
  • They have a diverse team of 40 people who all have been building startups for a long time.
  • Join Capital has a focus on deep tech and brand-driven investments, with no specific industry focus.
  • They look for companies with a positive impact in the Baltic region and Nordic countries.
  • The criteria for selection include high conviction, unusually high conviction investments at the early stage.
  • Join Capital has a team of professionals, senior and junior, who know how to solve problems.
  • They believe in creating a marriage-like relationship with their portfolio companies.
  • They allocate funds to help founders grow, and have a positive track record of exits.
  • Join Capital has a unique model that allows them to be present during challenging times for their portfolio companies.
  • They have a diversified portfolio with companies that aren’t just like anyone else’s.
  • The company’s growth is dependent on the strength of their founder network.
  • Join Capital has a talent pool of founders and professionals who know how to solve problems.
  • They help their portfolio companies find clients, funders, and users.
  • The company has a strong conviction in their investments and has a high follow-on investment rate.
  • They believe in being hands-on and have professionals on their team who have experience with startups.
  • Join Capital’s values include a focus on entrepreneurship, helping founders, and creating a name for themselves through exit.
  • They aim for 1-5% ownership in their portfolio companies.
  • Join Capital invests in pre-seed and seed rounds and has a ticket size of up to 5 million euros.