An Engineer’s Essential Tool in Agile: Design Thinking (DeveloperWeek Global 2020)

Discover how engineering teams can leverage design thinking principles to drive innovation, collaboration, and customer-centricity in agile product development.

Key takeaways

Design thinking is for all: Not just for designers, but for engineers and product development teams as well.
Identify primary customer: Who are you designing for? Identify your primary customer and their needs.
Design for Delight: Solve problems that create delight and efficiency for your customers.
Customer obsession: Prioritize your customer’s needs and involve them in the design process.
Co-design: Collaborate with customers in the design process to gain a deeper understanding of their needs.
Rapid Experimentation: Experiment quickly and get feedback from customers to refine your design.
Broad to Narrow: Start broad and then narrow down your problem scope to focus on the most important issues.
Design Thinking principles: Understand your customer, experiment, and then narrow down your problem scope to deliver a solution that delights your customers.
Design thinking is iterative: Design thinking is a continuous process, iterating and refining your design based on customer feedback.
Design thinking tools: Use design thinking tools like Mural, Google Sheets, or sticky notes to facilitate the design process.
Make it fast: Design thinking should be fast-paced, with rapid prototyping and feedback from customers.
Practice design thinking: Everyone, not just designers, can practice design thinking and apply its principles to their work.
Iterate with customers: Get feedback from customers and iterate on your design based on their needs.
Simplify the process: Use tools and processes that simplify the design thinking process, such as D4D or agile methodologies.
Prioritize problems: Prioritize the most important problems and focus on solving those first.

An Engineer’s Essential Tool in Agile: Design Thinking (DeveloperWeek Global 2020)

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