Best of both worlds - How we built an AI-aided content creation tool for language learning

Learn how Babbel built an AI content creation tool for language learning that balances automation with human expertise, achieving 85%+ editor acceptance through smart prompting.

Key takeaways
  • Built an AI-aided content creation tool focused on language learning with a human-in-loop approach, balancing automation with human expertise

  • Used prompt engineering and LangChain for implementation, with GPT models as the core LLM backend, deployed on AWS

  • Achieved 85%+ acceptance rate from content editors by providing high-quality examples and using existing Babbel content for context, which helped reduce hallucinations

  • Key workflow steps include prompt generation, content creation, evaluation, and human review/editing with feedback loops

  • Started with low-risk, high-value use cases to build trust within the organization and demonstrate value to skeptical teams

  • Emphasized maintaining cultural relevance and educational quality standards while scaling content creation

  • Integrated evaluation criteria like inclusion, diversity and content quality metrics into the automated assessment

  • Uses modular architecture allowing for easy LLM swapping and integration with existing content management systems

  • Focuses on personalization through user interests and preferences rather than pure individual content generation

  • Faces ongoing challenges around content localization, quality evaluation at scale, and balancing automation with human expertise

  • Leverages existing Babbel content data to ground the AI outputs and maintain consistent teaching standards