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Can ChatGPT convince you to get a COVID19 vaccine? Comparing ChatGPT to an expert system - which on…
Research compares COVID-19 vaccine persuasion between ChatGPT and an expert system chatbot, exploring effectiveness of AI vs rule-based approaches in health communication.
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Study compared an expert system chatbot vs ChatGPT for COVID-19 vaccine persuasion, with expert system rated slightly more convincing (3.63 vs 3.38 average score)
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Initial argument graph contained 7 core concerns with 2-4 counter-arguments each, focused on common vaccine hesitancy reasons like side effects and fast development
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Simple bag-of-words classifier was used to identify user concerns and select appropriate counter-arguments, rather than complex similarity measurements
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20% of 240 participants changed their stance to positive after chatting with the bot, showing greater effectiveness compared to static webpage presentation
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Arguments were vetted by healthcare professionals rather than crowdsourced due to sensitive topic
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System focused purely on argumentation without question-answering capability, using pre-scripted responses based on identified concerns
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Study recruited 300 UK participants who were initially vaccine-hesitant through Prolific platform
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Chatbot dialogue was one-sided persuasion rather than two-way debate, with bot providing counter-arguments until exhausted
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Concern graph expanded from 7 to ~20 concerns through iterative testing with user batches
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Expert system’s success despite simplicity suggests potential value in combining basic expert systems with more advanced AI approaches