Community Sharing: Best Practices of Applying and Working with a Launchpad

Learn essential strategies for crypto launchpad success: evaluation criteria, tokenomics, timing, social metrics, and risk management for projects seeking fundraising and market entry.

Key takeaways
  • Social media presence is critical - projects need legitimate Twitter followers (10k+ minimum), active Discord and Telegram communities with real engagement

  • Projects need solid tokenomics with reasonable initial market cap and fully diluted valuation (under $30M FDV recommended)

  • Launch timing and market sentiment are crucial factors - consider Bitcoin cycles, alt season trends, and overall crypto market conditions

  • Launch pad success fees typically around 10% of funds raised, with additional costs for marketing, market making and liquidity provision

  • Refund rates can be very high (95%+) which impacts actual fundraising - projects need strategy to manage sales pressure

  • Launch pads primarily evaluate:

    • Project fundamentals/business model
    • Team background and experience
    • Social metrics and community
    • Token utility and economics
    • Partners and prior fundraising
  • Important to verify legitimate launch pads and carefully review contract terms to avoid scams

  • Projects should “climb the ladder” starting with smaller tier 3-4 launch pads before targeting tier 1

  • Need comprehensive go-to-market strategy beyond just raising funds - consider listing price, market making, liquidity management

  • Projects should have working product/prototype and clear implementation plan, not just whitepaper and ideas