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Smarter, Not Harder: Scaling without burning out in an always more landscape - Marion Løken
Learn strategies for sustainable scaling through smarter processes, team wellbeing & technical improvements. Avoid burnout while growing your product & organization.
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Scaling requires building both value for customers and stress buffers for teams - don’t just push harder when more is needed
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Building good processes and culture is foundational before scaling:
- Establish psychological safety and trust
- Create meaningful team connections
- Have clear expectations and feedback loops
- Celebrate small milestones along the journey
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Three key areas to manage when scaling:
- Workload sustainability
- Autonomy/control over work
- Recognition and rewards
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Practical approaches for smarter scaling:
- Reuse and adapt existing solutions rather than reinventing
- Build component libraries and reduce duplication
- Use APIs and modular architecture
- Implement automation and tooling strategically
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Burnout prevention requires deliberate effort:
- Make stress management part of work culture
- Build in time for connection and feedback
- Create flexible plans with buffer
- Focus on sustainable practices vs working harder
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Measure success holistically:
- Track both growth metrics and team wellbeing
- Monitor workload and stress levels
- Get regular user and team feedback
- Evaluate impact of processes
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Technical improvements that reduce stress:
- Better documentation
- Automated testing
- Simplified architectures
- Reduced technical debt
- Modern development tools
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Team practices that help scaling:
- Regular retrospectives
- Clear communication channels
- Defined processes for feedback
- Focus on knowledge sharing
- Cross-team collaboration