The Art & Science of Closing $2 Billion in B2B Sales

Learn the art and science of closing $2 billion in B2B sales by focusing on solving problems, building credibility, and leveraging high-velocity sales strategies, partnerships, and online profiles to drive growth and scale your business.

Key takeaways
  • Focusing on solving problems: To be successful in sales, you need to be able to focus on solving problems, and it’s essential to understand the customer’s perspective.
  • Create a solution-pain connection: The foundation of sales is creating a problem-solution connection.
  • Build credibility: To build trust with potential customers, you need to demonstrate your credibility and expertise in your field.
  • Focus on high-velocity sales: To be successful in sales, you need to focus on high-velocity sales, where you can quickly identify and close deals with potential customers.
  • Use partners and referrals: Using partners and referrals can help you gain access to decision-makers and build credibility with potential customers.
  • Create a profile: Create a profile on LinkedIn and other platforms to build your personal brand and increase your visibility to potential customers.
  • Segment your audience: To be successful in sales, you need to segment your audience and focus on those who are most likely to be interested in your product or service.
  • Focus on the customer: The customer should always come first, and you need to focus on solving their problems and meeting their needs.
  • Scale your business: To scale your business, you need to be able to focus on your target audience and sell more with less effort.
  • Build relationships: Building relationships with potential customers and partners is essential to being successful in sales.
  • Use events and networking: Events and networking can be a powerful way to build relationships and identify potential customers.